浙江农业学报 ›› 2025, Vol. 37 ›› Issue (6): 1360-1371.DOI: 10.3969/j.issn.1004-1524.20240317

• 农业经济与发展 • 上一篇    下一篇

数字素养对农户参与产业融合影响的实证研究

张曦(), 霍学喜*()   

  1. 西北农林科技大学 经济管理学院,陕西 杨凌 712100
  • 收稿日期:2024-04-08 出版日期:2025-06-25 发布日期:2025-07-08
  • 作者简介:张曦(1999—),男,山东泰安人,硕士研究生,主要从事农业经济理论与政策研究。E-mail:zxzy20210803@163.com
  • 通讯作者: *霍学喜,E-mail:xuexihuo@nwafu.edu.cn
  • 基金资助:
    国家现代农业产业技术体系(CARS-28)

Empirical study on impact of digital literacy on farmers’ participation in industrial integration

ZHANG Xi(), HUO Xuexi*()   

  1. College of Economics & Management, Northwest A&F University, Yangling 712100, Shaanxi, China
  • Received:2024-04-08 Online:2025-06-25 Published:2025-07-08

摘要:

在数字经济背景下,探究数字素养对农户参与产业融合的影响,对于推动农村产业融合发展具有重要意义。本文基于2021年中国土地经济调查数据,使用Probit模型、IV-Probit模型等实证检验了数字素养对农户参与产业融合的影响及作用机制。研究表明,数字素养的提升可以有效促进农户参与产业融合,经过内生性与稳健性检验后,结论依然成立。机制分析显示,数字素养可以通过提高信息可得性、增强信贷获取促进农户参与产业融合。异质性分析表明,数字素养可以推动所有年龄段农户参与产业融合,但对低龄农户的影响相对更大;数字素养可以推动城郊地区农户参与产业融合,但对非城郊地区农户的影响不显著。因此,应坚持推动农村地区数字基础设施建设,建立乡村数字化教育体系,提高农村居民数字素养,发挥数字经济新优势,进一步促进农户参与产业融合。

关键词: 数字素养, 产业融合, 乡村产业振兴

Abstract:

In the context of digital economy, it is crucial to explore the impact of digital literacy on farmers’ participation in industrial integration to promote the development of rural industrial integration. Based on the 2021 China Land Economy Survey data, the impact and mechanism of digital literacy on farmers’ participation in industrial integration was empirically examined using Probit model and IV-Probit model. It was shown that the improvement of digital literacy could effectively promote farmers’ participation in industrial integration, and the conclusion was robust after endogeneity and robustness tests. Mechanism analysis results showed that digital literacy could promote farmers’ participation in industrial integration by improving information availability and enhancing access to credit. Heterogeneity analysis results revealed that the digital literacy could promote farmers’ participation of all ages in industrial integration, but the effect was relatively greater for young farmers. The digital literacy could promote farmers’ participation in suburban areas in industrial integration, but the effect on farmers in non-suburban areas was not significant. Therefore, the construction of digital infrastructure should be promoted persistently in rural areas, and a rural digital education system should be established, to improve the digital literacy of rural residents. Besides, the advantages of digital economy should be fully played, to further promote the participation of farmers in industrial integration.

Key words: digital literacy, industry integration, rural industry revitalization

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