Abstract:

By analyzing the successful case of Wancun network in Zhejiang Province, we studied the effectiveness and characteristics of website cluster technology in promoting informalization in rural areas and we also learned the experiences and lessons from the construction of networks. From 2007-2010, the Wancun networking project of Zhejiang Province set the provincial standard of informalization program for new countryside and the Wancun networking model, constructed the multiple system of informalized network service between the government and countryside, established the platform of public information service for the electronic administration in countryside, provided electronic business service for agricultural entrepreneur and farmer\|home entertainment, and ultimately realized the share of information resources. Using data analysis and mining technology, distributed parallel computing and load balancing technology, and semantic segmentation and recognition technology, the system developed intelligent networking template, classified site search and full-text search functions, solved the problem of differential application of multiple users, high concurrent flow and speed of access, and increased the reliability and stability of the system. The program established 1 487 township websites and 26 211 administrative village websites, with a coverage rate above 90%, and also established 7 178 websites for main agricultural economies and 1 365 farmer-home entertainment websites. To date, the network released 1 160 000 pieces of information, with the daily click-through rate above 1 000 000, and achieved significant economic and social benefits.

Key words: Zhejiang Wancun network, network cluster technology, informalization of rural area