›› 2012, Vol. 24 ›› Issue (1): 0-149.

• 食品科学 •    

Model of agriculture with culture function: a case study of tea culture and tea industry

SHEN Xuezheng;SU Zhucheng*   

  1. College of Tea Culture, Zhejiang A &F University, Linan 311300, China
  • Received:1900-01-01 Revised:1900-01-01 Online:2012-01-24 Published:2012-01-24

Abstract: Economic mode of agriculture with culture endowment was explored in this article by the positive investigation on the case of tea industry and tea culture. From perspective of consumption and economization difference, the resources of tea culture could be divided into two categories, i.e. tangible and intangible cultural forms, which may be further classified into four types. These resources of tea culture can realize economization by path of tourism of tea culture, marketing of tea product, performance with tea culture, teaculture creativity, and development of derived tea product, industry of tea house and economic activity of tea party respectively.

Key words: culture economization, agriculture mode, tea culture, tea industry