Abstract: Developing agricultural service industry has great impact on adjustment of industry structure, accelerating economic transformation and upgrading. Zhejiang economy is in a critical period of transformation and had a positive meaning of strengthening the study of agriculture service. In this paper, modern agriculture and modern service industry were defined and analyzed, the concept and connotation of agricultural service were proposed. Relative theory and research at home and abroad were sorted. Development status of Zhejiang agricultural service industry and service industry at home and abroad were analyzed by the method of comparative study. Problems such as low proportion, structure unbalanced, imperfect system and slow development organization of agriculture service industry were discovered. Finally, development path of Zhejiang agricultural service were put forward from general idea, path planning and specific measures.

Key words: modern agriculture, modern service industry, agricultural service industry, Zhejiang